Retail media Stories - Page 9

Global Stories

Retail media stories

The future of media and advertising: Key trends you need to know

From free ad streaming TV's (FAST) exponential growth to the impact of AI in advertising, Let's look at some strategic shifts poised to define the year ahead.

By Nexxen • 7 min read • Wed, 6th Dec 2023

Digital Signage

Zitcha & Broadsign collaborate for optimised global retail media strategy

Tech firms Zitcha and Broadsign partner to enhance in-store digital advertising, leveraging first-party retail data for improved targeting.

By Kaleah Salmon • 3 min read • Fri, 1st Dec 2023

Customer service

Vudoo appoints Peter Manten as Managing Director for APAC

Melbourne-based pioneer Vudoo has appointed Peter Manten as its new Managing Director for Australia and Asia Pacific.

By Sean Mitchell • 2 min read • Tue, 14th Nov 2023

Marketing Technologies

Refine your retail media activity

As the retail landscape continues to evolve, brands that embrace retail media as an integral part of their marketing strategy will gain a competitive edge.

By Gordana Redzovski • 6 min read • Mon, 13th Nov 2023