Marketing stories
Frontier Media AI names Matt Hunt CEO and unveils Frontier OS, an AI-driven platform automating marketing to boost agency-client results.
NP Digital Australia achieved a record H1 2025, onboarding eight new clients and boosting AI, analytics, and creative marketing capabilities nationwide.
Planday is revamping its website with Hygraph and Blazity to offer localised, scalable digital experiences across eight international markets.
Jet Technologies has appointed Shane Sullivan as National Sales Manager, driving growth in its Print Division across Australia and New Zealand.
In Marketing We Trust secures seven major clients including Grab and OCBC, expands APAC team with senior hires to boost media, SEO, and data services.
Acast and Magnite partner to simplify global podcast advertising, offering unified access to 140,000+ podcasts and boosting programmatic audio adoption worldwide.
Optimizely launches new CMS features to boost AI search visibility, helping businesses adapt content for the rise of generative engine optimisation and AI-driven search.
Michelle Whelan joins Komerz as Global Chief Business Officer, also investing personally, to drive global sales and marketing growth for challenger brands.
IDHL appoints Jonathan Healey as Group Technology Director to lead AI and technology strategy, boosting innovation across its UK and US operations.
Fire on the Hill launches GEO service to help brands shape and track their presence in AI-generated search results, boosting visibility and trust.
Red Hat launches updates to its global partner programme, enhancing autonomy, growth paths, and customer support with new tools and incentives.
Sydney teen Liam Newby's Celvoir agency offers bespoke web design with no upfront costs, boosting brands' online success through tailored digital solutions.
A new study finds three quarters of UK marketers feel senior leadership excludes them from decisions, harming morale amid rising demands and limited resources.
Samsung launches its latest Galaxy Z Fold7, Z Flip7, and Watch8 series in Australia, boasting AI features and record pre-orders amid rising multitasking trends.
AI is revolutionising Australia's loyalty sector, driving growth and innovation with a strong focus on ethics, data privacy and workforce transformation.
Launchd has acquired Australian influencer agency Hoozu to boost its global creator strategy and expand its influencer marketing capabilities.
MintHC has strengthened its team with eight new hires in strategy, creative, digital, and client services to meet rising client demand and drive growth.
UK marketers lead in AI investment and ROI, but only 36% have formal policies despite London overtaking New York as a top AI hub.
Despite rising AI investments by UK retailers, 57% of consumers distrust brands' use of AI and 76% doubt data privacy protections, reveals new research.
UK retail websites have seen a 1200% rise in traffic from generative AI assistants, as shoppers increasingly trust GenAI for product research and buying decisions.
